About Mohammed

I am a media buyer and digital marketing specialist in Giza, Egypt, with 4+ years in digital marketing across advertising, sales and customer service.

I plan, launch and optimise paid campaigns on Meta, TikTok, Snapchat and Google. My portfolio covers e-commerce stores, an app, premium car dealers, real estate developers and restaurants, and it is built from the platform exports themselves rather than from summaries.

Before media buying I worked in logistics customer service and operations, where I led a support team and handled escalations. That background is why I care about what happens after the click: lead quality, order handling and the customer's experience.

I use AI tools for audience research, ad-copy variations and creative testing, and I keep budgets and key metrics under daily watch.